Our brands
Two brands, two distinct positioning
Our Brands Overview
Discover our two distinct brands, each with their unique market positioning.
Halal Certified
Premium
Mourad
Traditional brand focused on simplicity and quality for families.
Simple and authentic products
Guaranteed halal quality
Family tradition since 2010
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Halal Certified
Innovative
K'nef
Bold and innovative range of industrial delicatessen.
Culinary innovation
Bold recipes
Performance and quality
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Our Brand Values
Values that guide each of our brands toward excellence.
Quality
We maintain the highest quality standards in all our products.
Halal
Strict adherence to halal standards and culinary traditions.
Excellence
We aim for excellence in every aspect of our business.
Ready to discover our products?
Explore our complete range of quality halal products.